Much more than a catchy name, Online Dry Cleaning has managed to capture its share of the market through excellent service, exceptional social media marketing, and aggressive courting of dry cleaners across the world. The background technology is remarkable, connecting users and dry cleaners with a smooth interface that rarely reports errors. It also has the potential to do much more than offer dry cleaning services — in bringing laundry, wedding gown cleaning, and even curtain cleaning to users’ doors; it’s shown the ability to be a groundbreaking pickup and delivery service, too.